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Digital Excellence Podcast #8 – Tom van den Broek (NOS): “It’s my obsession...
Reading Time: 3 minutesIn this episode of the Digital Excellence Podcast, our special guest is Tom van den Broek, he’s the head of product at Dutch public news and sports organization NOS. That means:...
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Adding value with freedom of choice: How Coolblue boosts conversion
Reading Time: 10 minutesIn my article Navigation lessons from Dutch retailers bol.com and Coolblue, I took a closer look at the phenomenon of choice overload. I described in four key takeaways how...
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Digital Sales Dashboard Update 4.35 – Topic Modeling [Video]
Reading Time: 2 minutesWith the launch of our Digital Experience Dashboard for sales and service in summer 2019, a constant pace of development and innovation started. Together with our clients and...
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WUA Xplained #3: The Digital Sales Model – Advanced
Reading Time: 12 minutesIn a previous article in our ‘WUA Xplained’ series, we shown you WUA’s Digital Sales Model and its building blocks. The Digital Sales Model is a visualization of the digital...
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Digital Excellence Podcast #9 – Tom de Bruyne ( SUE): “CRO teams need deeper...
Reading Time: 3 minutesIn this episode of the Digital Excellence Podcast, our guest is Tom de Bruyne, he’s the founder of behavioural design agency SUE Amsterdam, where he, together with...
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How Simpel.nl pulls out all the stops to persuade website visitors
Reading Time: 10 minutesThe effect of the COVID-19 pandemic on e-commerce is clear: the number of online purchases made by Dutch consumers rose in 2020 by more than 27%. The digital arena, full of...
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Show your expertise: How Centraal Beheer and Robeco convert their website...
Reading Time: 9 minutesThe online world offers consumers an endless array of products and services from an even higher number of providers. How can you as a provider make a positive impression, despite...
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Digital Excellence Podcast #5: Ewout Kalkman –“I have no more fights with IT,...
Reading Time: 3 minutesIn this episode of the Digital Excellence Podcast, we welcome our guest Ewout Kalkman. He’s the cluster lead No-Frills at VodafoneZiggo and has been working at VodafoneZiggo and...
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Tired of unnecessary discussions about online sales optimization? Here’s how...
Reading Time: 7 minutesRecently, we hosted a webinar about optimizing online CX with Bas Jansen, Digital Customer Experience Lead NL at Google. During the webinar, one very enthusiastic participant...
View ArticleStay Tuned for the Digital Excellence Monitor 2021: Get early access
Reading Time: 2 minutesOn Tuesday, September 7 the Digital Excellence Monitor 2021 will launch at 09.00 AM CEST. With The Digital Excellence Monitor 2021, we’ll unleash a full year of online customer...
View ArticleDennis Alferink & Lisette van Bemmel: “It’s at the core of Gazelle to put the...
Reading Time: 5 minutesIn the E-bike survey of August 2021, Dutch bicycle brand Gazelle leads the way and puts the number two behind by two points. A conversation with Lisette van Bemmel (Digital...
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WUA Xplained #2: The Digital Sales Model
Reading Time: 10 minutesWUA has been extensively researching digital sales customer journeys for more than 12,5 years. These journeys can highly vary in their nature: they differ in the goal of the...
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The demand for attention: how BBVA makes sure consumers get the right...
Reading Time: 4 minutesThe digital landscape is getting more important by the day, and the pandemic has dramatically accelerated that process. Convenience and quickly obtaining the correct information...
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